Started a jewelry business? Want to know how to make your first sales? Keep on reading to find out!
Starting a jewelry business is great but there are few things that you must know about the jewelry industry as a whole. First thing’s first, it should be no surprise that the industry is incredibly competitive and makes over $70 billion in sales in the US alone. So, it is profitable!
However, most people are afraid to break the ice in the industry because of its high competitiveness. Now, it is understandable that starting a business, especially in the jewelry industry can be quite daunting and intimidating. However, there is always room for originality and creativeness in this community and it is appreciated by everyone.
In the world of jewelry, there are a few things that you need to stay on top of at all times. You should do your research, target your potential audience, make something that is original, add your personal touch to it, and most importantly, you should create the things that you love and you believe in.
After you’ve done all these things and are done with the creative part of the project, you should find a jewelry manufacturer. Lucky for you, you are just in the right place! The Accessory Consultant is a one-stop jewelry manufacturer company where we take care of all your needs. All you need to do is have an idea and we take care of the rest!
We know that making jewelry can be expensive and it is a long process and that is why we are with you every step of the way, we have super effective communication systems overall social media platforms and we respond to any and all queries super quick. If you have a design, we are positive that we can turn it into a real thing. We are for anyone, not just people looking to start their own business. Saw a piece of jewelry you want to recreate? Have an idea for your own personalized piece? We have got your back through it all, and the best part? We offer super affordable prices!
So, let’s say that you have everything you need to start a jewelry business and you’re all set to make sales and start earning money from your unique designs. What are the next steps to be taken to make that first sale?
Any business starts by networking locally, this simply means that you need to start telling people about your business. Usually, the first sales in your business come from your friends or family and that is why it is really important to let people know about your amazing business! This will help build your local network and even get referrals through your friends and family which would ultimately help your business grow in your local area or town.
This probably seems obvious on the first glace but there is a catch! Most people who start a business think that creating an online presence means creating business pages or a separate page for your business and while that is true, it is not all. Yes, it is important for your brand to have its own identity but you should start with the following that you already have! That means you should start by posting and promoting your business and products on your personal social media pages before you do on your brand page.
The appeal of jewelry is purely visual, people buy jewelry to enhance the presence or the loo of their outfit and that is why the visual appeal of jewelry is crucial and should be at the top of your priority list! Now, this also has to do with social media. Jewelry is mostly marketed through pictures and how they look so you should make jewelry photography a regular thing.
However, The Accessory Consultant is happy to make this job easier for you, we have amazing jewelry photographers that make your jewelry pieces look one of a kind and beautiful. We have a team of trained photographers who can work with intricate and tiny jewelry pieces and bring out the detailing in them!
When it comes to making your first sales, you might want to reach out to people personally. This simply means that if you have a piece of jewelry that you think looks good on someone, you should tell them! You don’t have to come off as a super salesperson, you should simply ask for their opinion and what kind of product they would like! This would also count as market research for your product as you would be getting a good idea of what people look for in a piece of jewelry or even entire sets!
When you first start a jewelry business, it is important to ask for opinions, not just from your first buyers but also from your friends and family. This means that you have to ask people what kind of design, pattern, or color they would like in their jewelry. You can even ask your friends to send you photos of the products they like for inspiration!
Also, never hesitate to ask your friends and family to support your business and help you promote it. This helps get the word out about your business and what your brand is all about! This might put you in touch with the right people and will help your business grow immensely.
Starting a jewelry business can be intimidating and time-consuming. However, it is essential to be hooked up with a jewelry manufacturer that would cater to all and any of your needs; that is where we come in! As opposed to the general 5-step process of creating jewelry, we go a little further, 3 steps to be exact. We have an 8-step process to ensure that you get nothing but the best jewelry for the best price! Join our family today to start making and building your brand!